Alright, let’s cut to the chase. You're here because you've got dreams bigger than your current paycheck, and your daily schedule is already packed tighter than a subway car at rush hour. But guess what? Reselling digital products might just be the answer you’ve been searching for. So, let's break this down into simple steps, and get you started on this journey without any fluff.
Digital Products 101: What Are They?
Imagine selling something that you never have to touch or ship. It’s all created digitally, usually in Canva. It’s anything from an eBook that promises to make your life better, to templates that turn your documents from drab to fab.
The simplest method to create or edit digital products is by utilizing Canva. We offer a Canva Guide brimming with valuable insights that can enhance your understanding of the platform and streamline your design process. Use it and resell it in your shop.
Why Sell Digital Products?
Here’s the deal: digital products are the ultimate side hustle for anyone who’s got more ambition than free time. You don’t need a garage for stock, there’s no postal service involved, and you can sell to anyone, anywhere, anytime. Midnight in your PJs? Perfectly fine.
Step 1: Picking What to Sell
Find something you like, or at least don’t hate. It could be anything from digital art for the not-so-artistically inclined, to super organized planners for people who forget what day it is. Pick a niche that you know people are interested in and go from there.
Here at Designed For You To Sell, we specialize in offering ebooks, planners, and social media templates that individuals can utilize for their own businesses and also have the option to resell. We're convinced that with the right motivation and tools, anyone has the potential to become their own boss.
Step 2: Where to Get Your Goods
You need stuff to sell, right? Find creators who make these digital goodies and will let you resell them. There are places all over the internet where you can buy digital products with the rights to resell. Just make sure you’re getting the good stuff – nobody wants a digital lemon.
Want to stand out from the crowd? Our digital products are designed to shine, breaking away from the ordinary with vibrant colors and unique designs. Each product comes with template pages that allow for easy customization of fonts and colors to suit your style. While there's no need to overhaul our products, we offer the flexibility for you to add your personal touch if you choose.
Step 3: Setting Up Shop
Think of where your would-be customers hang out online. You can set up your own website, or use platforms like Etsy, Shopify or Stan Store. These are like the digital equivalent of setting up a stall at the world’s busiest farmer’s market, except you don’t have to haggle with anyone over prices.
Starting from personal experience, Etsy is by far the easiest and most budget-friendly platform to launch on. Shoppers flock to Etsy with a clear intent to purchase, making it a hotspot for conversions.
Uncertain about setting up your digital shop on Etsy? Drawing from my journey of managing several Etsy shops over the years and generating thousands of dollars, I've compiled an ebook packed with all the valuable lessons I've learned, alongside tips and tricks to navigate the platform successfully. This guide doesn't just stop at advice; it comes with a complimentary Etsy shop kit that you're free to use for your own store. And the cherry on top? You have the option to resell all these items in your shop as well.
Another great option is Stan Store, costing $29/month, offering an effortless setup for your shop that you can easily link to in your social media bios. For those looking to scale up from Etsy or Stan, Shopify at $39/month presents a more advanced platform, ideal for expansion. However, with both Stan Store and Shopify, attracting your own traffic becomes crucial. Equally important is establishing your presence on social media to complement your online store (see step 5)
Step 4: What’s It Worth?
Setting the right price is a delicate balance. Price too high, and potential buyers might balk; price too low, and you're undervaluing your work. Aim for that sweet spot where your pricing feels like a win-win: you're rewarded for your efforts, and your customers feel they've snagged a bargain. We suggest looking into what others in the digital product space are charging for similar items and then strike a comfortable average. This way, you ensure your prices are competitive yet fair.
Step 5: Getting the Word Out
This is where you tell everyone how awesome your digital stuff is. Use social media, email, or even start a blog. The key is to not just shout into the void. Engage with your audience, answer questions, and be genuinely helpful. Think of it as being the cool neighbor everyone wants advice from, not the one everyone avoids.
Struggle with creating social media templates or just don’t have time? We offer template options that you can utilize in your business and even resell in your shop! If you’re a bit shy and don’t want to show your face (which we totally understand!), check out our Faceless Digital Marketing Bundle. It includes 60 done-for-you video reels which you can upload to your social media accounts, saving you time and energy.
Wrapping It Up
Starting a side hustle reselling digital products doesn’t have to be complicated. It’s about finding the right products, setting up your online shop, pricing things right, and telling the world about it in a way that doesn’t make people want to avoid you at parties. Keep your sense of humor, stay patient, and who knows? You might just find yourself with a profitable little business that can grow as big as your dreams (or at least help pay for those dreams).
Don't forget to follow us! Tomorrow, we're posting a deep dive into digital product licensing—a game changer that can broaden your horizons and significantly enhance your product lineup. Stay tuned to expand your offerings and explore new possibilities!