What the Heck are PLR and MRR?
As you explore the digital marketplace, you're greeted by an array of products – ebooks, planners, templates, and much more.
Many of these digital products, particularly ebooks, are educational and aimed at helping you with starting your business, social media management, and more.
Popular digital products include digital planners, how-to guides, and social media templates designed for immediate use on social media accounts. Essentially, they're done-for-you resources that can be leveraged for personal use before being sold again, serving multiple purposes.
Each of these products carries its own rulebook for using and selling, underpinned by licensing terms including Personal Use, Private Label Rights (PLR), and Master Resell Rights (MRR).
Personal use products are pretty straightforward – it means exactly what it says. No reselling, no sharing. It's your personal digital treasure, meant to benefit you and you alone.
What if you're interested in selling digital products but you're short on time, energy, or the creative expertise to create them from scratch? That's where the advantages of PLR (Private Label Rights) and MRR (Master Resell Rights) licensing come into play.
Imagine snagging a trendy "That Girl" planner, branding it as your creation, and offering it in your shop. That's the beauty of resell rights – your customers are none the wiser. It's our shared secret.
Each of these digital products are created in Canva, our favorite design tool. It's super easy to use, inexpensive and very intuitive for beginners. We sell a Canva guide, perfect for beginners to intermediate users. It also comes with resell rights so you can add it to your shop!
Digging Deeper: PLR vs. MRR
What's PLR?
When you purchase a product that includes a PLR license (Private Label Rights), you're allowed to resell the Canva files, but just for personal use. This means you can't grant your customers the rights to resell the product; they're the final buyers.
And MRR?
Master Resell Rights (MRR), on the other hand, is the gift that keeps on giving. Purchase a product with MRR, and you're not just buying for yourself; you're buying the right to pass on these resale privileges to your customers. It's a reselling chain reaction!
Keep in mind, most digital product sellers have varying license terms, so always read their terms before purchasing a digital product.
Do I need to change the design after I purchase one of your products?
Unlike typical digital product resellers, our products can be resold as they are! No need to update the design. If you prefer to add your own flair, we provide easy template customization pages on the second page of each product in the Canva file
In a few clicks, you can create your own unique design.
Why Purchase Digital Products with Resell Rights?
Start Your Own Shop: With our products, you instantly get professional-designed digital products that you can sell as your own. This is a great way to make passive income especially if you want to start your own side hustle.
Save Time and Effort: If you want to get into the digital product game but don't have the time or creative talents to create products from scratch, purchase done-for-you digital products with resell rights. This lets you skip the hard part and focus more on other things like your life.
Sell Again and Again: The great thing about Master Resale Rights (MRR) products is you can sell unlimited quantities without the hassle of shipping, printing, or supply costs cutting into your profits.
Bonuses Galore With Us: Not only do we offer top-notch products, but each purchase also comes with a branded PDF template for a polished delivery of Canva links to your customers.
Where to Sell These Digital Products?
For the beginner: Etsy
Etsy is an online marketplace for special finds, from art to digital templates. Easy to get started, it's ideal for beginners. You don’t need to worry about drawing in customers since they go to Etsy with the intent to shop. Use keywords and SEO to make your products pop in searches.
For the intermediate: Stan store
Stan Store is an easy-to-use platform for direct digital sales. Comes with straightforward tools for managing and understanding your sales. Perfect for connecting with your social media. Ideal if you've got a social media following, as you'll need to drive your own traffic to your store.
For the Advanced: Shopify
Shopify is a full-featured online store builder that gives you total control over your shop's look and feel. Ideal for building a brand and selling various digital products with advanced tools to grow your business. Like Stan Store, you have to create your own ways to get traffic to your shop, typically with good SEO, social media and ad spend. Have more questions?
With this simple guide, you're well on your way to making a splash in the digital product market. Dive in, experiment with PLR and MRR, and see where this exciting journey takes you.
If you're interested in selling digital products, check out this guide. It also comes with MRR so you can resell it in your shop!
Cheers,
Amanda